IMS Names Enor Paiano as Senior Vice President of Partnership Sales in Latin America

August 12, 2015 by pdimenna pdimenna

IMS Internet Media Services (IMS), the leading digital marketing and communications company in Latin America, has announced that Enor Paiano has been appointed Senior Vice President for Partnership Sales in Latin America.


“I have had the pleasure of meeting Enor 15 years ago at UOL. I consider him to be one of the most knowledgeable executives in the industry and an exemplary professional. Without a doubt, Enor will add great value to our company in Brazil and throughout the region, informing and developing IMS’s base of over 1,500 advertisers,” commentedGastón Taratuta, CEO and Founder of IMS.


Enor Paiano joins IMS having worked since 1996 for UOL, one of the largest Brazilian companies for content and Internet services. As Director of Ad Sales, he has had ample experience in the world of digital content, adding to his previous experience in business development.


Paiano will report directly to Gastón Taratuta. In his role as Senior Vice President for Partnership Sales he will lead the creation and development of well-established sales teams. He will lead the commercial teams dedicated to IMS’s exclusive partnerships with companies such as Waze, Spotify, LinkedIn, iAd, FourSquare, Crackle, Vevo, as well as any future partnerships (with the exception of the IMS Social team, lead by Jaime Guerra, who will continue to report to Maren Lau, CMO & Partner for IMS).


“It is a privilege to join IMS, a company I saw come to life 10 years ago as an executive at UOL. I observed IMS’s growth and diversification of its business in Latin America. Joining this company will push me to broaden my horizons, not only within the Brazilian market, whose digital and media scene I understand well, but over the whole region, and seeking growth and expansion opportunities in Latin America,”
said Enor Paiano, Senior Vice President of Partnerships Sales, IMS.


About Enor Paiano
Enor Paiano holds a degree in journalism from the PUC (Pontifícia Universidad Católica) in São Paulo and a Masters from USP (Universidad de São Paulo). He studied Business at the Stanford University Graduate School of Business. For the past 16 years, he has also been an adjunct at the PUC for for Social Communications.


About IMS
IMS Internet Media Services (IMS) is a leading digital marketing and communications company that partners with fast-moving businesses seeking to expand into and within Latin America. IMS helps brands reach new levels of engagement through its exclusive ecosystem of commercial partnerships, creative and content solutions, and media investment and management services. Leading brands such as Apple, Crackle, Foursquare, LinkedIn, Spotify, Twitter, Vevo, and Waze have partnered exclusively with IMS to strengthen their presence in Latin America. IMS is headquartered in Miami with offices in Brazil, Mexico, Argentina, Colombia, Costa Rica, Chile, Guatemala, Panamá, Perú, Ecuador and Uruguay).


For more information, visit or contact:
Ana María Barragán Castro
IMS-PR Manager